How to Build a Company Mission Statement

Mission Statements

A Guide to Defining Purpose, Philosophy, and Values

Your corporate mission statement is the single most important component of your organizational identity, and should not be overlooked. Every organization needs a mission statement as a way to ensure management alignment and serve as a philosophical foundation for effective business planning. Without its guidance, programmatic priorities can prove very difficult to establish.

In this guide, you will learn:

  • The power of your corporate mission statement.
  • 8 questions to ask yourself when reevaluating your mission statement.
  • How to use your mission statement to drive execution.

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